{"title":"Marketing Essentials","content":"Over four lessons you\u2019ll cover topics such as understanding what a marketing plan is, how to carry out appropriate research, how websites are designed to market a company, effective advertising and the four P\u2019s of marketing products.\n<br>\n\n<p>In today\u2019s market, driving business forward is a tough and highly competitive game. Beating competitors and increasing profit is at the forefront of many business development plans \u2013 pushing marketing forward as a fundamental sales channel.<\/p><p>Our Marketing Essentials course has been developed to give an insight to those new to marketing, an understanding of the concepts and processes involved in how a company effectively places itself and its products in the marketplace.<\/p>\n\n\n\n<b>Workshop Dates<br><br><\/b>23rd March 2022 at Pitman Training Chelmsford<br><br>Full day workshop activity for tutor-led small group learning with likeminded professionals from local businesses<br><br>Lunch and refreshments provided.\n\n<br>","deleted":0,"featureImageAssetRef":3381235,"updated":{"date":"2020-07-23 18:40:23.000000","timezone_type":3,"timezone":"Europe\/London"},"ref":117854,"stockTrack":0,"stockUnlimited":1,"stockWarningLevel":0,"visibility":1,"slug":"marketing-essentials","primaryVariantRef":2188357,"multipleActiveVariantsWithUniquePrices":true,"productListAssetRef":3381235,"taxRef":null,"taxRate":null,"variants":[{"price":"269.00","productRef":117854,"ref":2188357,"active":true,"stock":0,"sku":"4942-117854-2188357","weight":"0.000","options":[],"formattedPrice":"\u00a3\u00a0269.00","formattedPriceInclTax":null,"cartQuantity":0},{"price":"199.00","productRef":117854,"ref":2188391,"active":true,"stock":0,"sku":"4942-117854-2188388","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":214867,"value":"Independent","displayOrder":1}}],"formattedPrice":"\u00a3\u00a0199.00","formattedPriceInclTax":null,"cartQuantity":0},{"price":"239.00","productRef":117854,"ref":2337452,"active":true,"stock":0,"sku":"4942-117854-2188389","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":214868,"value":"Campus","displayOrder":2}}],"formattedPrice":"\u00a3\u00a0239.00","formattedPriceInclTax":null,"cartQuantity":0},{"price":"289.00","productRef":117854,"ref":2337453,"active":true,"stock":0,"sku":"4942-117854-2188390","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":214869,"value":"Professional","displayOrder":3}}],"formattedPrice":"\u00a3\u00a0289.00","formattedPriceInclTax":null,"cartQuantity":0},{"price":"239.00","productRef":117854,"ref":2337541,"active":true,"stock":0,"sku":"4942-117854-2337540","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":256469,"value":"Workshop","displayOrder":4}}],"formattedPrice":"\u00a3\u00a0239.00","formattedPriceInclTax":null,"cartQuantity":0}],"activeVariants":{"2188357":{"price":"269.00","productRef":117854,"ref":2188357,"active":true,"stock":0,"sku":"4942-117854-2188357","weight":"0.000","options":[]},"2188391":{"price":"199.00","productRef":117854,"ref":2188391,"active":true,"stock":0,"sku":"4942-117854-2188388","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":214867,"value":"Independent","displayOrder":1}}]},"2337452":{"price":"239.00","productRef":117854,"ref":2337452,"active":true,"stock":0,"sku":"4942-117854-2188389","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":214868,"value":"Campus","displayOrder":2}}]},"2337453":{"price":"289.00","productRef":117854,"ref":2337453,"active":true,"stock":0,"sku":"4942-117854-2188390","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":214869,"value":"Professional","displayOrder":3}}]},"2337541":{"price":"239.00","productRef":117854,"ref":2337541,"active":true,"stock":0,"sku":"4942-117854-2337540","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":256469,"value":"Workshop","displayOrder":4}}]}},"tags":[],"assets":[{"ref":229097,"assetRef":3381235}],"category":{"name":"Marketing","slug":"marketing","ref":10023},"tax":null,"formattedPrice":"\u00a3\u00a0199.00","formattedPriceInclTax":null,"multiplePrices":true,"options":[{"ref":47031,"name":"Learning Style","values":{"214867":{"ref":214867,"value":"Independent","displayOrder":1},"214868":{"ref":214868,"value":"Campus","displayOrder":2},"214869":{"ref":214869,"value":"Professional","displayOrder":3},"256469":{"ref":256469,"value":"Workshop","displayOrder":4}},"selectedValue":214867}],"defaultVariant":{"price":"199.00","productRef":117854,"ref":2188391,"active":true,"stock":0,"sku":"4942-117854-2188388","weight":"0.000","options":[{"ref":47031,"name":"Learning Style","value":{"ref":214867,"value":"Independent","displayOrder":1}}],"formattedPrice":"\u00a3\u00a0199.00","formattedPriceInclTax":null,"cartQuantity":0}}

Marketing Essentials

Marketing Essentials

£ 199.00

Over four lessons you’ll cover topics such as understanding what a marketing plan is, how to carry out appropriate research, how websites are designed to market a company, effective advertising and the four P’s of marketing products.

In today’s market, driving business forward is a tough and highly competitive game. Beating competitors and increasing profit is at the forefront of many business development plans – pushing marketing forward as a fundamental sales channel.

Our Marketing Essentials course has been developed to give an insight to those new to marketing, an understanding of the concepts and processes involved in how a company effectively places itself and its products in the marketplace.

Workshop Dates

23rd March 2022 at Pitman Training Chelmsford

Full day workshop activity for tutor-led small group learning with likeminded professionals from local businesses

Lunch and refreshments provided.

Product Options

Learning Style

View basket

Category Marketing